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You’re Probably Losing Between 20-70% of Your Customers… Would You Like That to Stop?

After making huge investments of time, money, and energy to acquire new customers, most companies see between 20 percent and 70 percent of those customers disappear in less than one hundred days. They break contracts, cancel memberships, stop using your product, or simply never come back.

In Never Lose a Customer Again, I will introduce you to a simple, eight-phase methodology that will help you identify your customers’ emotional needs, guarantee their desired outcomes, and turn passive customers into raving fans. Filled with over forty case studies ranging from solopreneurs to global juggernauts, I’ll show you specific tools and strategies you can apply to your business to create remarkable customer experiences and keep your customers coming back for more.

I promise to give you a proven road map for creating remarkable customer experiences that will turn average customers into lifelong fans.

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For almost 20 years I’ve helped companies keep their customers.

Now I want to help you do the same.

By creating remarkable customer experiences, you stop your customers from leaving and you keep them coming back for more.

I’ve taken everything I know about influencing customer behavior, creating emotional connection, designing incredible touchpoints, and developing lifelong loyalty and put it all into this book. I consider it the culmination of two decades of works spent helping companies that range from small mom-and-pop shops to giant household brands you love (like Zappos and Whirlpool).

You will love this book!

If you want to grow a business, keep more customers, improve employee morale, reduce marketing and sales expenses, or just get back to having fun going to work every day you will love this book.

And if for some reason you don’t love it, no worries at all. I offer a 100%, money-back guarantee - no questions asked. That’s how confident I am that this book will work for you.

Are you interested in joining me in creating some remarkable experiences for your customers?

Let’s do this!

There are Great Prizes for Ordering Today.

I could really use your help…

By ordering now (in the first month of release) you help me to drive attention for the book and encourage large bookstores and booksellers to stock up early in the book's lifecycle.

Since you’re kind enough to help me, I want to give you some special bonuses that are designed to enhance your reading and implementation experience.

While I’d love to have you own this book, more importantly, I want you to use this book to take your business to the next level.

Please consider ordering some copies below (there are some pretty sweet bonuses if you get more than one copy). Grab some for yourself, your co-workers, your employees, and your best clients. They won’t be disappointed - and neither will you.

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Launch-Month Bonuses

Bonus Availability
These special offers are available for orders placed prior to 6:00pm PT on April 13th.

Ordering a custom quantity?
If you don't see the quantity you want to order listed on this page, please use the custom order form.

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Buy 1 Book

receive a

Digital Implementation Pack

Investment: $25

Digital Implementation Pack

Get everything you need to successfully implement what you learn in the book including:


Visual Summary (for the visual learners)
Bring the book to life with a beautiful illustration (suitable for printing) that maps the major concepts and case studies featured in the book.


Team Implementation Guide (for your employees)
Get your team excited and instill a First 100 Days® mindset with a series of exercises that teach the principles in a fun and engaging way.


Technology Toolkit (for your IT person)
Accelerate your success with top recommendations for providers and partners that can help you with the 6 communication methods recommended in the book.

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Buy 5 Books

receive a

Book Club Guide

+ Everything from previous level!

Investment: $125

Book Club Guide

Planning to facilitate a discussion of the book with your team or book club? Don’t worry - we’ve got you covered.


Book Summary (quick overview for skimmers)
What would it be like to read a 368 page book - in less than 4 pages? You’re going to find out. The quick summary highlights key points of each chapter and gives people who “didn’t have the time to read this month’s selection” something to read and get up to speed quickly.


Questions to Ask
We’ve got a bunch of questions to keep the conversation about the book going and give you lots to talk about!

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Buy 10 Books

receive

Customer Retention Scripts

+ Everything from previous levels!

Investment: $250

Customer Retention Scripts

I know I need to do more to keep my customers, but what do I say to them?


Customer Message Generator (what to say, every time)
Use this "Mad Libs" style message generator to figure out what to say to your customers as they navigate through the 8 phases of the customer journey.


Sample Retention Messages (learn from the pros)
The book features 46 case studies of companies that do a great job keeping their customers. What do they say to keep them in the fold? I’m going to pull back the curtain and show you the best of the best!

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Buy 25 Books

receive

The Online Course

+ Everything from previous levels!

Investment: $625

The Online Course

Do you want to REALLY learn this? It’s time to go to class!


Online Course
Presented as a series of 27 learning modules, the online course offers and energetic and entertaining way to learn The First 100 Days@ methodology. Filled with great examples, the course brings the material in the book to life.


Course Workbook
A comprehensive workbook allows you to anchor the learnings as you complete the course models and in the process, create a written plan for enhancing your customers’ experiences.

Actual Value: $25,000 $1,000 per course (you get 25 licenses)

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Buy 50 Books

receive a

Private, Customized Webinar

+ Everything from previous levels!

Investment: $1,250

Private Customized Webinar

Curious about how all of this applies to your business? I’ll help you figure it out…


Customized Webinar for Your Team (60 minutes)
I will work with you to prepare a customized webinar for your employees where I will present the methodologies and systems outlined in the book - as applied directly to your business.

OR...


Customized Webinar for Your Prospects/Clients (60 minutes)
I will work with you to prepare a customized webinar for your prospects and/or clients where I will present the methodologies and systems outlined in the book. Use this webinar for prospecting or client appreciation.

Actual Value: $55,000 50 course licenses + private webinar fee

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Buy 100 Books

receive a

Private Strategy Session

+ Everything from previous levels!

Investment: $2,500

Private Strategy Session

Whatever you need help with, I’m ready to roll up my sleeves and pitch in!


Customized Strategy Session (one 30 minute, one 60 minute)
I will work with you remotely to develop and hone your organization’s customer experience.

  • Want help mapping your current customer experience? Done.
  • Need help increasing retention? Sure thing.
  • Want suggestions for delivering a consistent experience? No problem.
  • Want ideas for new experience enhancements? You bet.
  • You pick the topic - I’ll come ready to discuss!

Actual Value: $65,000 50 course licenses + webinar + strategy session

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Buy 500 Books

receive a

Private Coaching Program

+ Everything from previous levels!
LIMIT: 5

Investment: $12,500

Private Coaching Program

Want to work one-on-one to enhance your customer experience? This one’s for you!


Coaching Program (2 calls per month for 3 months)
I will work with you and your team to provide remote, private coaching to help you enhance your organization’s customer experience.

  • Bi-monthly calls (45 minutes each)
  • Audit of current customer journey
  • Recommended journey enhancements
  • Ongoing support and guidance

Actual Value: $90,000 50 course licenses + webinar + strategy session + 3 months coaching

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Buy 1,000 Books

receive a

Live Keynote or Workshop

+ Everything from previous levels!
LIMIT: 5

Investment: $25,000

Live Keynote or Workshop

Enjoy an entertaining and informative LIVE presentation!


Never Lose a Customer Again Keynote (up to 90 minutes)
I will travel to your location and present a keynote address on the topics outlined in the book to the audience of your choosing. Make it a private event for your team, invite your clients and colleagues, make it a public presentation - it’s up to you. I’m happy to sign books, answer questions, and make sure the audience has a remarkable experience.

OR...


Never Lose a Customer Again Workshop (up to 3 hours)
I will travel to your location and present a 1/2 workshop on the topics outlined in the book to the audience of your choosing. Make it a private event for your team, invite your clients and colleagues, make it a public workshop - it’s up to you. I’m happy to sign books, answer questions, and make sure the audience has a remarkable experience.

Actual Value: $115,000 50 course licenses + webinar + strategy session + coaching + keynote

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Buy 1,001+ Books

receive a

Super Prize

+ Everything from previous levels!
LIMIT: 3

Investment: $25,025+

Super Prize

Let your imagination go wild! Want me to skydive in strapped to the back of a Navy SEAL? I know just the guy…


Choose Your Own Adventure
Working with you, we will develop and design a remarkable, custom package. This is going to be incredible - which is why I’m only offering a few of these once-in-a-lifetime opportunities. If you’re interested in this one, message me here and we’ll schedule a time to talk about an experience you will never forget.

Actual Value: $150,000+ 50 course licenses + webinar + strategy session + 3 months coaching + keynote + SURPRISE

Custom Order


You'll receive all bonuses up to the highest threshold your order meets.

For example, if you order 65 books, you'll receive the bonuses for the 50 book threshold.

Books cost $25 each.

If you would like to order a custom quantity of books, please use the form below.

Note: You cannot use this form to order fewer than 6 or more than 999 books.